CRM Contact Activity
What is CRM?
CRM is an acronym for Customer Relationship Management. It's a methodology
for helping you to manage customer relationships in an organised way.
It involves building a relationship with each customer to improve customer satisfaction
and maximise profits. To manage the relationship a business needs to collect
the right information about its customers and organise that information for proper analysis and
action. It needs to keep that information up-to-date and make it accessible to employees.
It's all about understanding, anticipating and responding to customers' needs.
CRM and MyOffice
CRM strategies can vary in size, complexity and scope.
MyOffice has been designed for small to medium-sized companies and the result is a
pragmatic approach to CRM.
MyOffice allows you to store, in a single location, all the actions, activities and
email correspondence between your staff and customers ... enabling your team to work more
productively ... and thereby improving the customer experience.
You can log actions that you have taken or plan to take .... and you can schedule
follow-ups, actions, and tasks at future dates.
This collaborative approach will help your business to respond to customer needs and improve
the level of customer service.
EXAMPLE - Contact Activity window illustrating CRM Activity log